Making Your House a Home

I attended the 76th Annual NPMA National Pest Management Association Pest World Convention, where we had the largest attendance at a pest control convention to date. The Pest Control industry really understands the importance of coming together as an industry and supporting one another. We were told that attendance was up nearly 20% while most other industry associations are having tough times at their annual conventions. Our industry understands the need to network with our peers, work together to come up with strategies to push through the economy, and look forward into new products and materials made available to the pest control industry.

Today everyone is talking about being “Green” including the pest control industry. This movement has already started to morph, into even more technical areas in the green pest control arena than previously thought it would. Originally, “Green” products were developed by a few vendors, and some companies adopted the use of these products into their services and called it “Green” because the products themselves were “Eco Friendly.”

Continue reading ‘Twenty First Century Pest Control is Not The Same as The Old Days.’ »

In these days where the prices of primary storefront location are costing more and more and the competition around you is getting denser, you need more than just a bland storefront to attract customers and what’s more, to keep them in the shop. Retail design is the combined art and science of creating the best possible impact of retail space and combines traditional retail skills with up to the minute commercial and psychological skills. Practitioners of Retail design are not just experts in traditional interior design and advertising skills as you may expect; they also have to be experts in such skills as architecture, graphics design and even ergonomics and human-environment interaction.

Retail space is at a premium and never has it been more important to make the best possible use of it. The layout of any shop is very much dependent on what it is selling; for instance, a shop selling hi-tech gadgets will tend to have a lot of open space, attractive and informative retail displays and lots of demonstration areas where customers can touch the merchandise and try things before they buy them. Because staff may not always be there to help it is vital that labeling is clear and the retail displays do more than just advertise concepts. They must inform and tell your customers why they would want to buy the technology that they are trying out.

Continue reading ‘Retail Design: Keeping Customers in The 21st Century.’ »